Social Communication in Advertising II: Consumption in the Mediated Marketplace
Sunday, January 30th, 20052005 (with Leiss, W, Botterill, J, Kline, S and Jhally, S. Social Communication in Advertising II: Consumption in the Mediated Marketplace, Routledge 2005. 2nd Revision; 1st Revision 1994, Original version 1986.